The iPad Pro M4 could kick off a generation of Apple’s ultra-thin devices, including the iPhone, MacBook Pro, and Apple Watch.

In the Power On newsletter on Bloomberg, reporter Mark Gurman said Apple plans to slim down the iPhone, MacBook Pro and Apple Watch. Previously, the company introduced iPad Pro M4, Apple’s thinnest device ever (5.1 mm).

“I know that Apple is focusing on developing a significantly thinner phone model, launching at the same time as the iPhone 17 in 2025. The company also wants to reduce the thinness of the MacBook Pro and Apple Watch.

As planned, iPad Pro is the start of a new generation of Apple devices, including the thinnest, lightest products in their portfolio across the technology industry,” Gurman wrote.

This is not the first time rumors about an ultra-thin iPhone have appeared. In May, The Information, citing a supply chain source, mentioned the existence of the device, which could be released in 2025 and be more expensive than the current iPhone 15 Pro Max.

Although there is no exact information about the thinness, analyst Ross Young said this model has a 6.55-inch screen. Apple is said to be testing various slim iPhone designs with aluminum frames, the smaller Dynamic Island.

In August 2023, Gurman mentioned the new Apple Watch design. Expected to launch in 2024 or 2025, the device will be significantly thinner, using a magnet mechanism to attach the strap to help save space.

“Those involved in developing the new generation Apple Watch said this system takes up a lot of space, and it would be better if replaced with a large battery or other components,” Gurman added.

Apple has created many thin, eye-catching devices but also has problems. The Verge page recalls a number of problems such as iPhone bending easily, limited connection ports, poor battery life, poor heat dissipation and low quality keyboard.

After many complaints and lawsuits, Apple returned to its traditional design. The iPhone 15 Pro and MacBook Pro are currently among the company’s thickest devices. From 2021, this laptop line switches to M chip, many connection ports return such as MagSafe, HDMI and SD memory card slot.